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The Much More Social Blog

The Much More Social Blog

How you can use your personal brand to boost your business

How many social media platforms should you choose for your small business?

Five things I learnt about business in 2020 despite everything.

Purple figs on purple cloth

Outsourcing your social media copywriting: how to ensure your copy sounds like you.

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Can social media marketing help my business?

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  • April 2021
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  • November 2019

ella@muchmoresocial.co.uk

07817 145458

Stoke Golding, Leicestershire 

muchmoresocial

Ella | Social Media Marketer
🎯 I’m always delighted to be asked to speak! 🎯 I’m always delighted to be asked to speak! Next Monday evening I’m joining the @ignite_network meeting where there will be me plus two other guest speakers for the April workshop called ‘Suss Your Social'. You will be able to participate in interactive sessions which best suit your social media marketing need for your business right now. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ You can choose TWO from the following: 🚀 My session is ‘Starting Conversations on LinkedIn.’ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🚀 ‘How to Build a Business with Instagram' with Sarah Richards @sarahrichardssocial ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🚀 ‘How to Grow & Leverage a Facebook Group' with Hazel Woodward ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Between the three of us, we will be providing our social media and digital marketing expertise in this event and there’s an opportunity to network too in a safe, friendly group. Visit Ignite Network’s page for more information about the group and go to the link in my bio for booking details for Monday. It starts at 7pm - join us for two hours of learning and socialising. 👋🏾 . . . . #NetworkingBusiness #SocialMediaTips #SocialMediaTraining #SocialMediaAdvice #SocialMediaWorkshop #LearningNewThings #WomensNetwork #WomenInBusiness #YourBusiness #OnlineMarketingTips #SmallBizLife #SmallBusinessTips #WomenBiz #WomenBizOwners #WomenSpeakers #SmallBusinessUK #NetworkingEvent #NetworkingEvents #LinkedInTips #LinkedInBusiness #EllaExplainer #GrowingMyBusiness #BusinessMotivation #HinckleyLeicestershire
😊 Can you how imagine how happy I feel to recei 😊 Can you how imagine how happy I feel to receive these super testimonials? It’s such a boost. Positive feedback makes such a difference, doesn’t it? Recommendations raise our credibility and are such an important tool for our marketing. We can tell people how brilliantly competent, skilled and knowledgeable we are but that matters more when it comes from other people, those who have benefited from our products and services. ⁣ 💻 I also make sure I leave reviews - on LinkedIn, Facebook, Google, Amazon - because I realise how much they are valued. Don’t forget to ask for them for your own business and keep asking - it’s all too easy for the customer to think feedback doesn’t really matter. It does👏🏽⁣ Do you ask for reviews? ⁣. . . . #FeedbackWelcome #SocialMediaAdvice #LinkedInSupport #LinkedInTips #socialmediamarketingtips #Visibility #BeVisible #brandvalues  #BusinessReview #smallbusinesssupport  #marketingstrategies  #marketingtips  #leicestershirebusiness #SmallBusinessWomen #SheMeansBusiness #ClientReviews #GoogleReviews #Recommendations #FinancialPlanner #FinancialPlanners #EllaExplainer ⁣
🚀 Yesterday was the tale of two Instagram lives 🚀 Yesterday was the tale of two Instagram lives and this was number 2 - talking about @linkedin with brilliant @sue_gait who’s an Instagram trainer and a LinkedIn sceptic! 😲 I made a strategic decision to focus on LinkedIn three years ago. I’ve learnt so much about it and I use it EVERY DAY. I now post at least 3/4 times a week but more importantly I spend time engaging. This works so well on LinkedIn in terms of getting yourself seen. 🤷🏽‍♀️It isn’t the stuffy, boring platform that many think it is. I hopefully convinced Sue that this is the case too. 🙌🏾 It was also fantastic to be joined by our lovely connection Gus Bhandal @mguruuk who’s also a LinkedIn fan. ⭐️Do let me know if you’re going to commit more time to LinkedIn or does it seem daunting? If you need any help, ask me a question here ⬇️ or drop me a direct message. I love LinkedIn! . . . . #LinkedInTips #LinkedInForBusiness #LinkedInLife #EllaExplainer #InstagramLivestream #InstaChat #LinkedInMarketing #LinkedInBranding #BusinessOwner #Business2Business #BusinessSupport #LinkedInExpert #LinkedInStrategy #LinkedInTraining #LinkedInProfile #SocialMediaSupport #Leicestershire #LeicestershireBusiness #HinckleyLeicestershire #SocialMediaExpert #SocialMediaStrategist #SmallBusinessUK #PeopleBuyFromPeople #LinkedInHelp
💻 Fabulous to speak to Penny from @flat_white_w 💻 Fabulous to speak to Penny from @flat_white_websites this morning along with my wonderful friend Anna @hellosocial.media (Anna and I trained together with @digitalmums in 2017) We had a great conversation about the difference having a website from Flat White has made to our businesses. Penny asked us some helpful questions such as: ➡️ What held us back from getting a website? ➡️ What do we know now that we wish we’d known before we got a website? ➡️ What support did we need? What support did we find most useful? ➡️ What are we finding out about SEO? These are all questions you may be asking yourself so why not find out about our experiences in the IGTV? It could help you. When I first met Penny and Fred 2 years ago I said they were a ‘small business owner’s dream’ and I still believe that. 🙌🏾 If you’re looking for a fabulous Wordpress website and all the support you need to still have ownership of it, then contact Flat White. They’re the nicest people 🤩 🤔 Are you still wondering about getting a website? . . . . #websitesuccess #websitesupport #websitedesigner #wordpresswebsite #yourwebsite #websitebuilder #videocontentmarket #socialmediaskills #igtvvideos #creativecontent #buildyourbrand #growyourbusiness #socialmediaexpert #beconsistent #socialmediacontent #smallbusinesstips #hinckleyleicestershire #leicestershiresmallbusiness #smallbizlove #marketingmindset #marketingstrategy #leicestershire #leicester #EllaExplainer
👫👫🏾Do you have sisters and/or brothers? 👫👫🏾Do you have sisters and/or brothers? I couldn’t let this weekend pass by without mentioning #nationalsiblingsday (which was actually yesterday 🤦🏽‍♀️) 💕I have two amazing sisters - Lorna (in the middle) and Shella. We have always been close and now our relationship is even more precious, since both our lovely mum and dad are no longer alive. Our relationship has become even stronger and we do talk a lot about our parents. Keeping their memory alive is a huge comfort. 🍾🥘Part of that memory is us enjoying a love of eating out, good food, wine and cocktails and wonderful holidays. This was passed on from our mum especially, who had a real ‘joie de vivre’ 😍 The final photo shows us dining out in central London in August last year, socially distanced of course! That was the last time I saw my sisters in person. 😔 I CANNOT WAIT for us to be together again. 💕 Have you seen your siblings much over lockdown? . . . . #sistergoals #sisterove💕 #familyties #lovemysister #lovemysisters #lovemyfamily💕 #sisterstogether #familymemories #sticktogether #timestogether #goodtimesahead #goodtimesarecoming #wehavefuntogether #sisters❤️ #diningout
🤷🏽‍♀️ Can I make a confession? I’m n 🤷🏽‍♀️ Can I make a confession? I’m not much of a bookworm. However over the last few months I’ve been acquiring some new books. I have just enjoyed reading Shoe Dog, the memoir of Nike creator Phil Knight and I am about to start this - You Are A BadAss At Making Money by @jensincero. My thanks to my coach @ruth_gilbey for sending me this. 🤩 As I am putting some new offers together for my personal branding packages, I think this book is going to give me exactly what I need. I’ve never been that bold about pricing myself. Ruth has helped me to shift my money mindset from one of payment for the amount of work done (hourly rates) to pricing per project, based on value and worth. When someone works with me, I bring my 30 years worth of teaching experience as well as all I have learnt and achieved since running my business. I’m very happy to be a badass! 😂 What’s your attitude to your pricing? What do you base your prices on? Do you wish you had the mindset to charge more? I have to ask you: How much do you want to be a badass at making money? 💰💰💰 . . . . #Pricing #PricingStrategies #ValueYourWorth #MoneyMindset #MoneyMindsetShift #MoneyMindsetMastery #PersonalGrowthJourney #MindsetIsKey #GrowthMindsets #Bookstagramuk #ReadABook #ReadingIsGood #LearningAboutMyself #PersonalGoals #LifeGoals💯 #EllaExplainer #LoveMyBusiness #MyBusiness #MyBusinessJourney #JenSincero #JenSinceroYouAreBadAss #HinckleyLeicestershire #LeicestershireBusiness #BusinessSuccess
Ok, honestly, tell me what you think about Clubhou Ok, honestly, tell me what you think about Clubhouse? (or Twitter Spaces which I keep calling Twitter Smarter in this video 🤦🏽‍♀️ My apologies to Twitter queen @madalynsklar ) You may love Clubhouse or loathe it. You may not have it but want it. You may not give a fig (wow, that’s an old fashioned phrase!) about it. 🤷🏽‍♀️ Whatever your point of view, do join me & Emma @freshapproachdigital on Friday 9th Apr at 12 midday for a chat about social audio apps. Twitter Spaces is now a clear rival to CH, and LinkedIn and Instagram are talking about developing their own audio spaces too. Do you think there’s life for social audio even after lockdown? I’ll be giving my perspective on the pros and cons and I know Emma has a strong view too. 🔊Do come and join the conversation on Emma’s Insta Live - Tea and Tips. See you on Friday! . . . . #InstaLives #InstaInterview #InstagramLives #SocialAudio #SocialMediaTrends #SocialMediaUpdates #AudioLife #Audios #2021Trends #SocialMediaMarketingTips #SocialMediaStrategist #EllaExplainer #MarketingDigital #ClubhouseApp #NewIdeas #NewIdeasAreComing #OnlineBusinessTips #SocialMediaSuccess #WomenInBusinessUK #TwitterSpaces #LeicestershireBusiness #TalkingPoint
🤩 One of the most encouraging things that peopl 🤩 One of the most encouraging things that people say to me is how confidently I talk about and promote my business. I know that’s because I believe in it - and I believe in my potential as a business owner. 👏🏾 I didn’t feel like this two years ago though. Then I was floundering around chasing every opportunity in the hope that I would secure social media marketing roles. I was earning a pittance and I had no idea how to get myself out of the rut I was in. I’d been following @ruth_gilbey for a while and she when she launched her coaching business, I joined her online course. Since then I haven’t looked back. I put much of my mindset shift and realisation of my worth down to her. 🤩 Her course has now turned into a hybrid course and membership - the Online Business Collective - and it’s awesome! Apart from all the coaching and lessons delivered by Ruth such as goal setting, money mindset and content marketing, there are numerous masterclasses from guest speakers. There’s also an amazing support group of fellow business owners and we help each out and share work opportunities. 🌠 🔊Ruth’s membership has just opened again and if you would like to know more about it it, I’m very happy to answer your questions. There is a special launch offer of £67 per month plus a bonus 1-1 coaching call with Ruth worth £197 - offer ends tomorrow 1st April at 11.59pm. I’m also proud to be an affiliate for the Online Business Collective. If you use my affiliate link (in my bio) then I earn commission but it’s no extra cost to you. Do let me know if you’d like to know more 🤩 . . . . #BusinessCoachForWomen #BusinessCoaches #BusinessCoaching101 #BusinessCoachingOnline #SelfBelief #GrowthMindset #PersonalBranding #LoveYourBusiness #YourBusinessYourWay #BusinessSuccess #PersonalDevelopment #StrongMind #StrongMindset #Leicestershire #IdealClient #LoveMyBusiness #DesignALifeYouLove #DigitalWomen #DigitalSuccess #OnlineBusiness #YourLife #YourLifeYourWay #HinckleyLeicestershire #BusinessMotivation #Affiliate
🤔 What is marketing? This was the fascinating 🤔 What is marketing? This was the fascinating discussion the other day on that audio social platform that I won’t mention here! 😃 The conversation raised some interesting points, especially on the hype around marketing tactics namely social media compared to the much more important consideration, the Marketing Strategy itself. ❓How many times do we get consumed with the ‘how’ instead of concentrating on the ‘why’? 📢 Marketing is not just social media. There were many points to discuss but one of the most insightful ones talked about was: ⭐ Think about how a 5 year old would describe what marketing is. 🔵 Getting people to know who you are. 🟢 Getting people to like you. 🔵 Getting people to buy from you. I also like another comment that was shared about the importance of storytelling in a marketing strategy. “Our job (marketers) is to create the story, so they (the consumer) love our story more than that of our competitors.” How true. ➡ What do you think marketing is? How would you define it? . . . . #marketingstrategy #whatismarketing #marketing101 #marketingcommunications #marketingcommunication #brandstory #businessstory #brandstorytelling #creativestrategy #knowyourwhy #growyourbrand #personalbrandingtips #socialmediaforbusiness #businesshelp #smallbusinesshelp #brandbuilding #buildyourbrand #brandvalues #EllaExplainer #buildyourbrand #growyourbusiness #powerofintention #targetaudience #smallbusinesstips #smallbusinesssupport #hinckleyleicestershire #leicestershiresmallbusiness #smallbizlove #leicestershire #leicester
My mummy and me. She left us in 2016 but she’s a My mummy and me. She left us in 2016 but she’s always with me. 💕 Mum didn’t have an easy life, but she always kept positive and lived to the full. 🙌🏾 She came to the UK in the early 1960s, having spent a month travelling to get here by ship🚢 She then had to put up with the kind of racism and hardship that many migrants suffered. Life was not easy for my parents. 😟 I remember Mum working full time in all kinds of clerical jobs (having been a teacher in Mauritius 🇲🇺) and then working equally as hard at the weekend doing the housework. Despite always being tired and busy, she just kept smiling. Mum also taught me and my two sisters how to enjoy life and seek out new experiences. I remember her going on a five week cruise round South America when she was in her 70s. 😳 She had true ‘joie de vivre’ and I’ve got a huge amount to thank her for. ❤️ As an adult I recall wonderful holidays, theatre visits and meals out with her. She certainly taught us how to enjoy a nice glass of wine or something similar. So my Mother’s Day gin from my daughter will be opened this evening and I’ll raise a glass to my mum. I miss her a lot. 💕 . . . #motheringsunday #mymum #imissher #happymemories #motherdaughter #motherlove #motheringsundayuk #lifeisagift #lifeiswhatyoumakeit #diningout #mothersday2021 #joiedevivre #livelifetothefullest #livelovelife #togethernessishappiness #hinckleyleicestershire #leicestershirebusiness #myinspiration #ginlover #rhubarbgin #whitleyneillgin #EllaExplainer
⚡️What do you think of as personal branding? I ⚡️What do you think of as personal branding? I’ve realised that the term comes with a lot of misconceptions. It also puts a lot of people off. 😳 Personal branding does NOT mean having to be personal. I think business owners become concerned that they may have to reveal more of their private lives than they would like. 🤷🏽‍♀️ You certainly don’t have to post photos of your family (unless you wish to) or details of your life story. ⚡️Your personal brand is about showing something of you that will resonate with your ideal customer. It’s about being relatable and human. Can you think of ways in which you can highlight your personality, your talents, your expertise, what drives you and shows how you want to be of service to your customers? A good sprinkling of this in your posts, your website and other marketing channels will bring your personal brand to life! 🤩 Have you got a personal brand which makes you stand out from the crowd? Drop me a DM if you’d like my help.👋🏾 . . . . #personalbranding101 #personalbrandtips #mypersonalbrand #tellyourstory #personalbrandingexpert #brandvalues #personalbrandingcoach #socialmedialife #yourwhy #yourwhymatters #hinckleyleicestershire #Leicestershirebusiness #leicester #midlandsbusiness #EllaExplainer #onlinebusinessowner #socialmediamanagerlife #digitalmarketer #mybusiness #mybusinessmylife #marketing101 #smallbusinessuk #smallbizlove #yourbrandyourbusiness #loveyourbusiness #personalbrandingonline
💪🏾There are so many things I could say about 💪🏾There are so many things I could say about why International Women’s Day matters. 🌍 For me I certainly want the world to be a fairer place for my daughter. That’s why I listen to her views on all kinds of topics. We also talk a lot about the challenges of being female in this world. ⚡️She is a bright young woman at the tender age of 13. It was the late 1970s when I was her age and society was very different. I was so naive and just towed the line in order to be accepted. Now I’m in my 50s, a woman of colour and with a second career as a business owner and I finally feel I found my voice. 🔊 I want my daughter to have a voice too, to be heard and valued and achieve whatever she wishes for in her life. That’s my wish for her and for all young women across the world today. 💥 It’s the challenge but it’s one we’ll keep working for. 💪🏽💪🏼💪🏾 . . . . #InternationalWomensDay2021 #IWD2021 #InternationalWomensDayCelebration #CelebrateWomen #WomenWithAPlan #LiftEachOtherUp #ChooseToChallenge #FemaleFutureForce #TheFutureIsFemale #MyTeenager #MyTeenageGirl #GirlsWhoThink #GirlsChangingTheWorld #WomenUnite #GenerationEquality #GenderEqualityForAll #WomenofColour #SelfBelief #EllaExplainer #EmpoweredWomenEmpowerWomen #ParentsofDaughters #DaughtersAreTheBest #HinckleyLeicestershire #LeicestershireBusiness #LeicesterBusiness
🎧 How could I resist being a guest on a podcast 🎧 How could I resist being a guest on a podcast series which is promoted as making the world 🌎 a better and more interesting place? I’m delighted to be on Episode 12 of Chatting with Chandy. (Check out the link)😀 Chandy is a wonderful advocate for disability and mental health based in Dorset and I met him through the fantastic @youarethemedia community. Check out Chandy’s work and interests on his website chandy.org.uk 👏🏾 It was so refreshing chatting with him and this is certainly one of the favourite parts of running a business - getting to learn more about wonderful people across the country and the world 🙌🏾 If you have a listen to the podcast (only 15 mins) please do give me your feedback. 😊 . . . . #podcastlife #podcastrecommendation #podcasters #podcastguest #discussion #discussions #interviewing #smallbusiness #mentalhealthisimportant #mentalhealthwarrior #smallbusinessuk #changetheworldwithme #maketheworldabetterplace #talkingisgood #newconnections #smallbusinessuk #dorset #dorsetbusiness #hinckleyleicestershire #leicestershirebusiness #leicestershire #EllaExplainer #learningaboutlife
It’s more than just selling. 🎲 Have you commi It’s more than just selling. 🎲 Have you committed to doing something to move your business forward this year, despite all the challenges? I’ve been going live regularly on Facebook every Friday (you may have heard me mention it in my Stories) and it’s been proving to be a good thing. The series is called Keep Social Simple and each week I’ve chatted about a topic which will help people who are running their own business to feel less overwhelmed by social media marketing. Also the idea is that we also take social back to basics as I believe we over-complicate it. What do you think? 🤔 Going Live regularly has enabled me to become more confident about using video and I’ve also had to plan a topic to discuss each week. I’ve now started repurposing the videos into blog posts and shorter social media clips like this one. 👏🏾 I’ve committed to going live - and it’s turned into a positive habit. Come and join me over on FB on Fridays 11.30 GMT - it’d be great to have you join the chat 👋🏾 Have you got into a positive social media vibe in 2021? 💫 . . . . #goinglive #facebooklivestream #facebookliveshow #facebooklivechat #repurposing #contentcreationstrategy #contentcreators #videocontent #videocontentmarketing #clearmessage #knowyouraudience #targetaudience #socialmediaskills #igtvvideos #buildyourbrand #growyourbusiness #socialmediaexpert #beconsistent #socialmediacontent #smallbusinesstips #hinckleyleicestershire #leicestershiresmallbusiness #buildyourtribe #buildyourbrand #smallbizlove #marketingmindset #marketingstrategy #leicestershire #leicester #EllaExplainer
When was the last time you went to a workshop whic When was the last time you went to a workshop which left you with a feeling of a real buzz? 💥 That’s how I felt last Thursday after spending a wonderful morning on @entirelycatherinephotography ‘selfies for your business’ masterclass. Now I admit I’m not particularly creative and I don’t really understand a great deal about photographic composition, but Catherine certainly made me feel more confident and potentially competent at taking better selfies. Thank you Catherine 🙏🏾 As a result of attending her workshop I’ve bought a new selfie stick and I’m looking for new and interesting places in my house to use as backdrops. Three guesses what I’ve used for my backdrop on this particular post. It’s truly inspiring! 🤩 Would you like to add more creativity to your brand visuals? I’m always keen to learn more as I know it helps my business. 🙌🏾 if you want to attend Catherine’s masterclass, she’s running it again this Friday 26th Feb so go and check out her bio. 📸 . . . . #SelfieMode #SelfieLove #SelfieTime #PhoneCameraPhotography #BrandVisuals #BrandLook #MyBusinessBrand #PhotoTips #SmallBusinessUK #LoveMyBusiness #SmallBizLove #MyPersonalBrand #WhatsYourStory #YouSellYourBrand #YouAreYourBrand #BuildingBrands #PersonalBrands #BrandingPersonal #ConfidenceIsKey #BeInspiredToInspire #WhatMakesYouYou #BeUniquelyYou #LeicestershireBusiness #HinckleyLeicestershire #LeicesterBusiness #ShowWhoYouAre #CreateVisual #EllaExplainer
❓ How often do you update your headline? Bio ❓ How often do you update your headline? Bios, profiles and About sections are your shop windows 🖼, so when someone lands on your page (whichever social media platform it is) you’ve got to grab their attention...but also hold onto it. This was a talking point that came up in my personal branding workshop last week. 🔵 What are your offers? 🟢 How do help your clients or customers ? 🔵 What do you stand for? 🟢 How will they feel different after working with you? I know it’s not easy. 🙁 I have been grappling with the wording on my bios since I started my business 2 and half years ago, and I still go back and check from time to time that they still say what I think they should say. What I’ve learnt is the clearer you can be in your messaging, the easier it is for people to decide whether or not you are what they are looking for. Vagueness in your bio or ‘trying to be all things to all people’ is more likely to result in you not targeting your ideal clients. 🎯 ❓ Did you find it straightforward to write your headline/bio and About page? Did you have someone to help you? . . . #InstagramBio #InstagramTips #InstagramStrategy #InstaAdvice #SocialMediaTipsAndTricks #SmallBusinessSocial #EllaExplainer #SmallBusiness #SocialMediaMarketing #BrandValues #PersonalBranding #MyPersonalBrand #WhatIsYourStory #YouSellYourBrand #YouAreYourBrand #BuildingBrands #PersonalBrands #BrandingPersonal #ConfidenceIsKey #BeInspiredToInspire #WhatMakesYouYou #BeUniquelyYou #LeicestershireBusiness #Leicestershire #HinckleyLeicestershire #MarketDay
🔵 Do you feel you have a personal brand? When 🔵 Do you feel you have a personal brand? When I started freelancing three years ago, I couldn’t get my head around why I needed to develop a personal brand. 🤷🏽‍♀️ Now I realise that it was only by thinking of myself as a brand that I managed to establish myself as a social media marketer with unique superpowers.💥 I’m delighted that I’m going to be able to share my learnings to help others build their own personal brand. Thank you to @dorsetgrowthhub for inviting me to deliver this workshop this Wednesday. It’s only available to Dorset based businesses but I have plans to offer this workshop through my own website in the future. Would you like to learn more about how to establish a personal brand that makes sure you’re not just a best kept secret? 🕵🏽‍♀️ . . . . #EllaExplainer #personalbrand #brandvalues #buildyourbrand #personalbrandingtips #personalbrandcoach #yourwhy #presentationiseverything #presentationskills #masterclasses #brandingtips #buildyourbusiness #idealclients #idealclient #speakingskills #speakerlife #onlinespeaking #leicestershirebusiness #hinckleyleicestershire #smallbusinessgrowth #peoplebuyfrompeople #dorsetbusiness #dorsetbizowners #smallbusinessuk #businessworkshop
😩 Are you wondering if social media marketing c 😩 Are you wondering if social media marketing could be a lot simpler? Does it overwhelm you? My Friday Facebook lives are aimed at keeping social simple. Then you’re much more likely to do the basics well. I also want to inspire and motivate you in your approach to how and what you post. 🙌🏾 Over the past few weeks I have given tips and advice on: 🔵 finding out what your audience wants to hear from you 🟢 having real conversations especially in the direct messages 🔵 why engagement matters for building your audience Tomorrow I’m delving into that thorny issue of how many platforms you should be on and which ones. It’s something that a lot of business owners ask about. Do come and join me 😊 You can ask questions in the chat and there’s always a replay to watch. Do you think you’re on the right platform for your business - or that you are on too many? 🤔 . . . . #socialmediaadvice #socialmediamarketing #socialmedia101 #socialmediasupport #socialmediahelp #besocial #keepsocialmediasocial #socialmediatips #socialmediastrategy #targetaudience #communitysupport #EllaExplainer #leadgeneration #buildyourbrand #buildyourbusiness #idealclients #idealclient #onlinespeaking #leicestershirebusiness #socialmediatips #hinckleyleicestershire #marketingsupport #socialplatform #digitalmarketingtips #leicestershirebusiness
🙄 ...some of them are running online businesses 🙄 ...some of them are running online businesses. It’s almost as if @hootsuite were surprised that many older people are actually savvy about shopping online. 🛍 Thankfully digital marketers are realising that those of us in our 50s, 60s and older are a generation that shouldn’t be ignored. According to Hootsuite’s report, the boomer generation is spending more time online using social media, digital video, gaming and mobile payments. The report also admits that most marketing professionals are under 40 so they sometimes tend to forget about us oldies when creating marketing campaigns. 😳 I did see something on Twitter the other day about Virgin Atlantic‘s latest advertising campaign. Do take a look and let me know which brands you think are responding to digital consumption by the over 50s and beyond. What’s your view of the way the over 50s and older are marketed to? I’d love to hear your views. 🙂 Source report: The 5 Most Important Social Media Trends To Watch For In 2021, Hootsuite . . . . #Digital2021 #DigitalTrends #DigitalStats #SocialMediaNews #SocialMediaTipsAndTricks #OlderPeople #Over50s #MidLife #MidLifeStyle #OnlineMarketing #OnlineTrends #MarketingIdeas #LeicestershireBusiness #HinckleyLeicestershire #BrandMarketing #MarketingAdvice #AdvertisingCampaign #MidlifeStyle #midlifeinfluencers #MidlifeInfluencer #SmallBusinessUK
💥 The highlight of my week! 😍 I cannot wai 💥 The highlight of my week! 😍 I cannot wait to have a lovely chat with my fantastic brand photographer friend Sally Wright @sallydreamsphotography this Wednesday 3rd Feb at 12:30 GMT. Sally and I have known each other for two years having met by chance at a Facebook workshop! We clicked pretty much straight away and as a result Sally came over from Bromsgrove to Hinckley to do my photo shoot in January 2019. 📷🙌🏾 We have supported each other’s businesses ever since so I’m delighted to be able to chat to her about being seen on LinkedIn for her Instagram live series. I’ll be giving tips on how to post and engage on @linkedin so that you can build your community. Then you’ll have created an audience who are much more likely to buy from you. Honestly it’s easier than people think. I’ll take the mystery out of it for you! Please do join me and Sally on her feed @sallydreamsphotography It’s going to be a lot of fun. 😊 . . . . #linkedin #linkedintips #socialmediasupport #linkedincontent #conversations #smallbizlove #womensupportingwomen #womenceo #instagramlive #leicestershirebusiness #worcestershirebusiness #collaboration #instainterview #ellaexplainer #femalebusinessowner #linkedinmarketing #lovelinkedin #smallbusinessowner #uksmallbusiness #talkmore
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